Salient is an AI loan servicing platform for consumer lenders, initially focused on auto loans and now covering credit cards, mortgages, and more.
The company works with non-bank lenders like Westlake Financial, Exert Finance, and American Credit Acceptance, as well as three of the largest publicly listed banks in the US.
Salient recently raised a $60 million Series A led by A6C.
The founders participated in Y Combinator two years ago.
Salient’s initial customer outreach involved sending about 500 emails a day to auto lenders.
Westlake Financial, a major US auto lender, responded and became Salient’s first large client after the founders relocated to work closely with them.
Their willingness to partner with cutting-edge tech enabled rapid solution development and deployment.
To date, Salient has processed over $1 billion in transactions and interacted with more than three million US borrowers, with more than 400,000 calls dialed per day.
Early growth included reaching a few million dollars in annual revenue with just two team members.
Approach to Customer Success and Team Building 05:00
Emphasis on relentless customer focus, working closely with clients to integrate the product into their workflows.
The team adopted a forward-deployed engineering approach, moving geographically to support key customers and ensure success.
They scaled to tens of millions in revenue with only 10 engineers by hiring high-caliber, fast-moving talent, including former founders.
Each engineer was made responsible for major customer accounts, essentially acting as account managers and forward-deployed engineers.
Engineers interacted directly with customer CFOs and VPs, quickly adapting to these responsibilities.
Scaling, Regulatory Challenges, and Technical Hurdles 07:13
With new funding, the company is hiring high-agency engineers, product managers, and salespeople to maintain rapid growth.
Key technical challenges included scaling high-quality voice AI, achieving low-latency, compliance with US regulations, and managing large-scale simultaneous calls.
Achieved PCI compliance quickly, operating in a highly regulated industry with federal, state, and district-specific laws.
Significant effort went into embedding consumer protections, legal safeguards, and codifying regulatory requirements into their system.